The brief...
The result...
Drone footage was delivered in both 4K wide and portrait formats
The final visuals combined large-scale establishing shots with tighter compressed views to give the city depth, scale, and movement. Warm colour grading was applied throughout to give the footage a consistent look and a polished commercial finish
Alongside the master 4K and 2K deliveries, additional 1080p portrait exports were created and optimised for social media use. All assets were supplied through Google Drive for quick internal access and distribution
Behind the lens...
Filming started at 6am with sunrise shots at the Royal Liver Building and Hill Dickinson Stadium to capture softer light and quieter scenes. Daytime filming followed across the remaining landmarks to maintain natural activity and balanced lighting throughout the city centre
The waterfront and dock areas were also filmed during sunset and into dusk, capturing the city lights beginning to glow across the skyline and reflecting onto the water. These shots added a more cinematic feel to the final library and gave the content the kind of atmosphere that performs well across social platforms
